May 10, 2013 On The Mark
Imprint’s very own visionary founder, Julia Huang, is a respected expert in the field of advertising, especially when it comes to understanding big brands in relation to the various segments of the Asian American community. Since she heads up our sister company interTrend Communications, the industry leader in the ever-growing niche market, her insight is unique in its perspective, as is her in-depth understanding of the context of the conversation. All of this adds up to explain why, when nationwide news platforms like Huffington Post want to get an expert opinion on an Asian American-related marketing matter, they turn to Julia, as they did with her recent “JC Penney Apology Is On the Mark” article, getting her thoughts on one household name brand’s latest advertising tactics. It’s easy to see that Julia sets the bar high – for the entire Imprint and interTrend teams to aspire towards reaching.