With his hands in just about everything, 32 year old, Jeff Ng aka jeffstaple has masterfully created an entire world of communicating through design.Not known solely for his massive sneaker collection, the founder/owner of Staple Design, Staple Clothing, and the Reed Space is a graphic, web, and clothing designer, artist, DJ, writer, entrepreneur, and is responsible for the design work for companies such as Nike, Burton, Gianni Versace, Royal Elastics, Triple Five Soul, The Fader Magazine, The Gap, Sony Playstation, and Apple Computers.
Born in New Jersey, Jeff moved to New York City in ’93 and enrolled himself at New York University to study journalism. While in college, he worked as an entry-level data clerk at design firm, Noble Publishers where he was introduced to graphic design as a career for the first time. With no prior experience or education on the design software programs that were being used, Jeff quickly adapted and became a class instructor at the firm in just under 6 months, teaching QuarkXPress, Photoshop, and Illustrator. Realizing very quickly that graphic design was his passion and with a budding idea to create Staple, Jeff dropped out of NYU and attended the prestigious Parsons School of Design in Fall of ‘95, to study communications design.
While attending Parsons and teaching at Noble Publishers, Jeff also took on an internship with urban streetwear clothing company PNB Nation, helping to design the line. Continuing his internship and education, Jeff stopped teaching and worked as a graphic designer at c.i.t.e. design while silkscreening Staple t-shirts in the evening. Eventually, Jeff dropped both Parsons and PNB two years later, working full time at c.i.t.e. design during the day, at a laser copy center at night, and every minute in between on Staple.
Coincidently his first break happened on his birthday,
March 7th of ’97,
when Jeff walked into the Triple Five Soul boutique in SoHo wearing a
Staple t-shirt. The manager took notice and placed the first ever order
of 12 t-shirts from the line. With Staple’s door officially open
for business, Jeff took his one man t-shirt business and quickly evolved
it into a full-service design firm, opening up Staple Design the same
year and his own retail store/art gallery, the Reed Space in 2002. Just
six years later, Staple Design work isn’t found just in New York
City, but internationally on all forms of media imaginable. Staying very
firmly grounded to the values in which the Staple name was created, sticking
to the basic necessities needed in life, Jeff continues to deliver the
world messages through his work, provoking our thoughts and our minds.